The Discovery Problem No One Talks About
Here's the reality most link-in-bio tools won't tell you: your beautiful bio page is invisible. Unless someone already has your URL, you don't exist. You're competing for attention on algorithm-driven feeds, hoping the right brand manager stumbles across your content at the right time.
Social Search flips this model entirely. Instead of waiting to be discovered, you become searchable. Brands, collaborators, and potential fans can find you by searching for what you do — not just who you are.
Discovery happens when you're findable, not just shareable.
What is Social Search?
Social Search is Social Page's built-in discovery engine. It indexes creator profiles by Social Title, bio keywords, location, and niche — making you discoverable to anyone searching our platform. Think of it as SEO for your creator identity.
- Search by Social Title (e.g., 'Photographer', 'Fitness Coach', 'UGC Creator')
- Filter by location or niche
- Browse ranked profiles by influence score
- Find collaborators in your space
How Brands Use Social Search
Brand managers and marketing teams use Social Search to find creators for campaigns. Instead of scrolling through hashtags or relying on expensive influencer databases, they search directly for the type of creator they need.
Brands search for creators by niche, not just follower count.
A local coffee shop searching 'Food Photographer + Austin' finds exactly who they need. A fitness brand searching 'Wellness Coach' discovers creators aligned with their values. Your Social Title becomes your calling card.
Optimizing Your Profile for Social Search
Getting discovered isn't luck — it's strategy. Here's how to optimize your Social Page profile for maximum visibility in Social Search results.
1. Nail Your Social Title
Your Social Title is the primary search field. Use clear, searchable terms that describe what you do. 'Creative Visionary' sounds cool but nobody searches for it. 'Fashion Photographer' gets found.
- Use industry-standard terms (Photographer, Coach, Designer)
- Add specificity when relevant (Wedding Photographer, Fitness Coach)
- Include location if you serve local clients
- Keep it under 30 characters for clean display
2. Write a Keyword-Rich Bio
Your bio is indexed for search. Include terms brands might search for: your niche, the platforms you create for, the type of content you produce, and the audience you reach.
3. Connect Your Socials
Linked social accounts boost your Social Ranking, which affects search placement. Higher-ranked profiles appear first. Connect Instagram, TikTok, YouTube, and Twitter to maximize your score.
Connected accounts boost your ranking and credibility.
Real Results: Discovery in Action
Creators using optimized Social Titles report 3-5x more inbound inquiries than those with generic titles. One photographer switched from 'Visual Artist' to 'Product Photographer | E-commerce' and landed two brand deals within a month — both from Social Search discoveries.
“I stopped cold DMing brands. Now they find me through Social Search and come ready to work.”— Marcus, UGC Creator
Social Search vs. Traditional Discovery
- Hashtag hunting: Random, time-consuming, algorithm-dependent
- Influencer databases: Expensive, often outdated data
- Cold outreach: Low response rates, feels spammy
- Social Search: Targeted, current, intent-driven discovery
Getting Started
Social Search is available to all Social Page users. Free accounts are indexed and searchable. Premium plans (Solo, Pro, Elite) unlock Social Ranking benefits that boost your visibility in search results.
- Update your Social Title with searchable terms
- Rewrite your bio with relevant keywords
- Connect all your social accounts
- Complete your profile (photo, links, pages)
- Share your Social Page URL to drive traffic and boost ranking
The best link-in-bio isn't just a destination — it's a discovery engine. With Social Search, you're not just sharing links. You're getting found.
“Be findable, not just shareable.”— Social Page Team
